Designing websites for legal practices

Legal professionals know that you never get a second chance to make a good first impression. An excellent website and supporting internet strategy is increasingly vital to being succesful in the competitive legal sector.

What the experts are saying about legal websites:

“With so many firms making great strides in website design, usability, content quality and the effectiveness of marketing strategy, a general surge in the quality of legal websites is underway.”
James Tuke, Head of Intendance Research

“A company that neglects its website may be committing commercial suicide. A website is increasingly becoming the gateway to a company’s brand, products and services… A useless website suggests a useless company, and a rival is only a mouse-click away.”
The Economist Magazine

“The first thing is that you have to convey the right impression…”
Steven Vincent, Addleshaw Goddard Winner of the 2007 ‘Intendance Fast 50’ Solicitors Websites

“The introduction of “Tesco Law” is also expected to accelerate the provision of legal services through the internet. 37% of barristers and solicitors feel that in five years time most high street legal advice will be delivered online.”
Intendance/Sweet & Maxwell research

What Redhead can do for legal firms

We take the time to understand the specific challenges that your industry faces, and work with you to form an internet strategy that meets your firm’s business objectives, including of course the ultimate goal of increased revenue. For example, your firm may wish to:

Increase client & referral base
Attract national clients
Improve brand/professional image
Demonstrate authority on practice areas
Integrate with Case & Practice Management systems
Expand into new specialist areas
Develop online legal solutions
Provide an extranet/client log-in area
Attract the best graduates/staff

Design for the legal sector

We spend time with you at the start of the project to understand your objectives and how that translates into the right design for you, i.e. preserving your brand identity while portraying a more modern, client-friendly firm. Your website will be designed with your clients in mind using the latest techniques and taking into account such things as the layout, fonts, textures, photography and use of colour.

Content that gets results

We offer writing and editing services, or can simply work with your own copy. Our in-house writers are expert in developing ‘search-engine friendly’ copy to maximise your ranking on search-engines (i.e. Google, Yahoo, MSN and Ask.)

Usability for your clients

Visitors will navigate their way around your website easily, making it a stress-free experience. We use the latest design techniques ensuring that your website will load quickly, and be accessible to more users (including the blind, vision impaired and motor skills impaired), and on more devices (such as mobile phones). We always design with the user in mind paying attention to the ‘customer journey’ through the site, guiding them and providing the information they are looking for. Search Facilities and or various documentation included into a database can turn a website into a very useful & powerful information resource, delivering relevant and engaging content (which also helps drive traffic to the site).

The cutting edge - stand out from the competition

Many law firms are starting to use a variety of features on their websites to stand out from the competition. We provide such features, which include: search facility, database-driven solutions, blogs, video and RSS/news feeds.

To find out more about legal website design call 01428 788170.

Category: website design
Tags: legal web design, legal websites